Shariah-compliant equity research empowering investors to build wealth without compromising their principles. Rational Analysis. Proven track record since 2014.
Founded in 2014 as a specialized subsidiary of Pragmatic Wealth Management, Adaaf Advisory Services was born out of a vision to make Indian equity markets accessible to those seeking ethical, interest-free (Riba-free) investment avenues.
Following the global lockdown, Adaaf transitioned into a completely separate and independent entity. Today, as a Private Limited company, we carry forward a decade-long track record of disciplined research and consistent performance.
We serve a diverse global footprint of retail and institutional clients, including a significant community of NRI investors from the Middle East who trust our localized expertise and unwavering adherence to ethical excellence in the Indian markets.
Explore Our ServicesA visionary technical analyst with over 20 years of market experience. A pioneer in the Shariah-compliant investment space in India, his commitment to transparency and ethics remains the cornerstone of our firm's DNA.
With over two decades of hands-on experience in equity markets, Ayzaz leads the strategic direction and research desk. His philosophy: "Discipline over emotion." — focusing on capital preservation through rigorous execution.
A decade of specialized experience in financial services with deep-rooted history at Pragmatic Equities India. Expert in Shariah Screening and Islamic finance principles, bridging market operations with ethical compliance.
Our core service identifies stocks passing stringent Shariah filters — screening business activity (excluding interest-based finance, alcohol, gambling, tobacco) and financial ratios per AAOIFI standards.
High-conviction stocks designed for long-term compounding. Ideal for retirement planning, leveraging India's structural growth stories, with a focus on business fundamentals and low turnover.
Short-term research-backed calls utilizing technical analysis for entry and exit points. Every recommendation comes with a defined stop-loss. Delivery-based only — no intraday or F&O.
Review your existing portfolio for Shariah compliance. We provide guidance on "Purification" — calculating the portion of dividends that may need to be donated to charity to maintain ethical purity.
Tailored for the Middle Eastern NRI community, providing seamless advisory services accounting for geographical time zones and specific investment objectives for those investing in Indian markets.
All recommendations are delivery-based only. No intraday, no derivatives.
Every recommendation is rigorously screened against AAOIFI standards for both business activity and financial ratios.
We promote delivery-based investments only. Every call is backed by data and research — no gambling, no day trading.
As a strictly compliant firm, we undergo rigorous audits every year to ensure the highest standards of financial integrity.
Deep experience serving Middle Eastern NRI investors, with advisory tailored to cross-border time zones and objectives.
Our proprietary Rational Analysis blends Fundamental Research, Technical Analysis, and Shariah Screening for holistic calls.
Founded in 2014, Adaaf brings 10+ years of disciplined research and consistent performance across multiple market cycles.
A stock must pass two levels of screening. Business Screen: The company must not be involved in conventional banking/interest, alcohol, tobacco, gambling, or non-halal food products. Financial Screen: The company's debt-to-market capitalization, interest-bearing securities, and liquidity must remain below specific thresholds (typically 33% for debt) per AAOIFI standards.
No. In accordance with Islamic principles which forbid speculation (Gharar) and selling what one does not own, we only provide delivery-based equity recommendations. You must take ownership of the shares to comply with Shariah law.
Purification is the process of calculating and donating the small portion of a company's income that may have come from prohibited sources (like interest on a bank balance). Yes, Adaaf provides guidance on how to calculate these ratios so your wealth remains ethically "pure."
On the contrary, Shariah-compliant companies often have lower debt and stronger cash flows, which can make them more resilient during market downturns. By avoiding highly leveraged companies, you are naturally practicing sound risk management.
All recommendations are delivered via SMS directly to your registered mobile number, ensuring timely and accessible communication regardless of your location or time zone.
Ready to align your investments with your values? Contact us to discuss the right plan for your financial goals.